Calling horse enthusiasts with a business background who want to combine their passion for horses with their work!
Amelia Newcomb Dressage is hiring for 1 position in our growing company. We’re an online learning platform that services thousands of students and followers around the world. Amelia’s mission is “Dressage for all.” We work to build positive, confident, communication with your horse through accessible education, community, and support. We provide quality riding education to anyone who wishes to learn, regardless of where they live, the horse they have, or their financial status. With a wide range of both free and paid online resources, applicants will find fulfillment in their work.
We are conducting interviews for this position in early January 2026.
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Job Title: Marketing Consultant
Location: Remote
Job Type: Fractional/Contract; Initial 3–6 month engagement with potential extension
Salary: Compensation based on experience and scope
Reports to: Founder/CEO
Role Overview
We are seeking a highly experienced online Marketing Consultant with a proven track record in the online education space to help us scale intake and growth. This role will focus on improving our customer acquisition efficiency, increasing customer lifetime value, and building a sustainable, scalable growth engine for our online programs.
The ideal candidate understands course funnels, cohort behavior, retention mechanics and can guide execution.
Core Objectives
- Improve funnel conversion rates across the student lifecycle
- Increase course revenue and retention while maintaining profit margins
- Decrease CAC
- Increase LTV
- Build repeatable and predictable enrollment systems
Key Responsibilities
- Audit existing course funnels (lead magnets, webinars, launches, evergreen funnels, email sequences)
- Design a growth plan to adjust current established funnels that align with company goals
- Develop a strategic onboarding and student activation plan
- Work with the internal team to execute strategies
- Provide playbooks, SOPs, and documentation
- Coach team members on funnel optimization and growth best practices
- Act as a strategic advisor to the founder/leadership team
Required Experience & Qualifications
- 7+ years of marketing or growth experience
- Direct experience scaling online courses, memberships, or digital education products
- Deep understanding of:
- Course funnels (webinars, launches, evergreen, cohort-based)
- Email marketing and lifecycle automation
- Paid traffic for digital education
- Offer and pricing strategy
- Highly analytical
- Experience working with founder-led businesses
Nice-to-Have Experience
- Experience with cohort-based or certification programs
- Background in learning design or student engagement optimization
- Equestrian Background
Engagement Details
- Contract role
- Initial 3–6 month engagement with potential extension
- Compensation based on experience and scope
How to Apply:
If you’re ready to join our team, please submit:
- A cover letter or 5 minute youtube video explaining why you would be a great fit for this role
- Resume
to nicole@amelianewcombdressage.com with the subject line: “Marketing Consultant-(Last Name)”
